Prominent South Indian actor, Mahesh Babu, has been signed by Techno Paints as the brand ambassador for the forthcoming two years, as announced by the paint manufacturer. Techno Paints, a brand under the Fortune Group umbrella, has a significant reputation in the business-to-business (B2B) sector, providing quality paints and professional painting services for over two decades. The firm has completed more than 1,000 projects across Andhra Pradesh, Telangana, and several other states, according to its founder, Akuri Srinivas Reddy. Currently, the company is on the verge of making its foray into the retail paint market. In a statement issued on Wednesday, Reddy highlighted that the appeal and image of Mahesh Babu would be instrumental in expanding the company's presence and footprint.