In response to rising demand for non-Hindi, hyper-local content, regional OTT platform aha is planning a pan-India expansion by delivering content in different Indian languages. aha formally launched its new service 'aha Tamil' on Thursday, along with a slate of material aimed at Tamil-speaking viewers throughout the world. M.K. Stalin inaugurated the Tamil service of the OTT platform aha. Allu Aravind, a famous Telugu film producer and promoter of Aha, has shared the Aha entertainment concept with individuals from all regional languages, particularly those from South India. Icon Star Allu Arjun has also congratulated the Tamil entertainment group associated with Aha platform. The brand ambassadors of aha Tamil have been announced as actor Silambarasan and music composer Anirudh Ravichandar.
