Tata Group will unveil its much-anticipated super app 'Neu' on April 7 in an attempt to compete with Amazon and Jio Platforms in the country's rapidly growing consumer digital economy area. The super app, which is currently available solely to Tata Group employees, offers exceptional benefits and integrates flights, hotels, medicines, and groceries together in one spot. The app gives users access to a variety of Tata services, including Taj hotel bookings, AirAsia ticket bookings, Croma electronics purchases, Cliq cosmetics and luxury products, and Tata Sky satellite TV management. Users can use the app to pay their bills, as well as apply for personal loans and insurance. Customers can utilise their reward points from a variety of brands through the app.
