Sentimental factor plays an important role in many aspects. In politics, the sentiment has its own meaning. Political parties encash the sentiment factors and in the process, they play foul politics for their vote bank politics. This has played successfully in the recent Telangana Assembly election 2018. The ruling TDP, the main opposition YSRCP, and a new Jana Sena party leaders have been trading charges amongst each other with various allegations and tried to convince the voters with their sentimental approach.