Tollywood director and producer B Jaya has died of heart attack at a private hospital in Hyderabad on Thursday night. She made a debut into Tollywood as a director with Chantigadu movie in 2003. Jaya also worked as a director for movies like Premikulu, Gundamma Gaari Manavadu, Saval, Lovely and Vaishakam. She was suffering from illness for the last few months. Jaya began her career as a reporter and columnist for a reputed Telugu newspaper soon after completing her masters from Madras University.