Pawan Kalyan has launched his own print media named 'Shatagni' Magazine recently. As per Janasena sources, it will become a complete political magazine in due course. Cost of the magazine was decided as Rs10. At present the magazine will be released once in every fortnight and as said by sources it will be released as daily news magazine later. Pawan Kalyan is going to use the magazine for his strong and befitting reply to the verbal attacks such as Kathi Mahesh, Sri Reddy & political circles on his political as well as personal life.