Tollywood actor, Vijay Deverkonda has not only become a heartthrob of youth with the success of 'Arjun Reddy' but he is carrying himself differently to increase his popularity. He has recently launched his own clothing brand 'Rowdy Wear' in the sundowner party. He gave a superb speech stressing on 'being different'.. and to 'have dreams.' In the middle of the speech however, Vijay was irritated, as his mike got switched off. It took some time before he got a different mike.