'Chiranjeevi' is the name known for hard work, dedication, discipline and respect and so also are his family members. If we look into his first daughter Sushmitha, she is a fashion designer and designed costumes even for certain movies like Khaidi No. 150 & Rangasthalam. Her husband LV Vishnu Prasad is the son of LV Siva Prasad and Chandrika and the grandson of a popular businessman in Chennai LV Ramayya , who used to do business internationally. Vishnu Prasad taken over family business after completing MBA abroad. Vishnu Prasad & Sushmitha couple are blessed with 2 daughters.