Tollywood casting couch issue is rocking the Telugu media and TV channels, who are conducting unending discussions over the matter. Journalist Diary (JC) this week, reviews the situation and points out that not just the cine field, but even media is not doing its job. Taking over from Pawan Kalyan's simple suggestion that the victims of casting couch should go to the police, JD questions the propriety of Tollywood in running this business involving crores of rupees in a 'totalitarian' with no regulatory body to supervise. It is even blind to Intellectual Property rights, playing with the lives of hundreds of workers. JD reminds everyone of their responsibilities.