Tollywood RAP singer, Roll Rida said that he writes the lyrics for his songs himself. Sometimes the words strike him in the middle of some conversations. He simply notes them and uses them in his lyrics. Most of them are easy to understand. However, he has many enthusiast companies and individuals who sponsor his productions. Roll Rida is a popular RAP artiste and has worked with bigwigs in Tollywood music, like Keeravani, S.S.Thaman and Anup Rubens. His most popular numbers to date are from Manam and Temper films.