Natural star Nani has turned producer for a new age film, simply called Awe (pronounced as the first vowel in Telugu). Prashant Varma is directing the film. Already first look poster of the film has been released. Actress Nitya Menon is seen in her casual, cool look in the poster. Others playing lead roles in the film are actors Ravi Teja, Kajal Aggarwal and Regina Cassandra. Nani has also lent voice over for the film. He has described how he got the story and why he had produced it.